Candace Owens, one of the biggest promoters of “Christ is King,” is simultaneously propping up Andrew Tate — a serial pimp, abuser, and pornographer — while claiming to be anti-pornography. Meanwhile, she’s slapping “Christ is King” on water bottles to sell to her followers. These people aren’t leading a spiritual revival. They’re running a business. The first time she tweeted Christ is King was in November of 2023.

Just like BLM turned righteous anger into a profit machine, these so-called Christian influencers are using faith and political resentment as a marketing gimmick — leveraging Christ’s name, not to glorify Him, but to glorify themselves.

“These people honour me with their lips, but their heart is far from me.” Matthew 15:8

Why this matters

The Church should have learned from the past decade of leftist manipulation. We saw how a movement. Black Lives Matter, used an agreeable phrase to dupe millions into supporting destructive ideas. And yet, many on the Right are falling for the same trap, wrapped in different rhetoric. Satan is the master deceiver.

The phrase “Christ is King” should be a proclamation of genuine faith — not a blasphemous rallying cry for internet grifters, power-hungry opportunists, or those seeking to revive failed, morally bankrupt political models. The Church’s mission is to preach the Gospel, disciple the nations, and proclaim Christ’s rule through spiritual transformation, not force.

We can’t let another movement hijack Christian language to manipulate well-meaning believers. If we don’t learn from the past, we’ll fall for the same deceptions — just repackaged for a different audience.