Provide good content and you will get a good response. Jesse Bradley, a former professional soccer player-turned-pastor is on a digital mission to reach World Cup fans with the Gospel.

Jesse Bradley, a preacher at Grace Community Church in Auburn, Washington, told CBN’s Faithwire he’s seen thousands of soccer fans embrace Jesus since launching his effort. “We’re able to create content where we share the Gospel. I share my story, and people are making decisions to follow Jesus,” he said. “We’re reaching millions of people. We’re seeing over 18,000 already make first-time decisions.” But it’s not limited to simply counting decisions made for Christ. The effort also has a discipleship element, with Bradley partnering with Global Media Outreach, a company leveraging technology to spread the Gospel. “They … follow up, and we help those people find a church,” he said. “So, it’s not just decisions; it’s disciples.” Bradley said the stunning results from the campaign are indicative of a “massive hunger across the world now for God, for hope, for faith, for Jesus.” He said the interest levels are high. Bradley and his team are telling his story and using his testimony to bridge soccer and Jesus in unique ways. Here’s how it all works.